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Thinking of Selling This Spring? Start Now and Sell Strong in Chandler & Ahwatukee

Planning to sell this spring? If you’re waiting for blooming flowers or warmer weather to get started, you may already be behind. In today’s market, preparation starts earlier than it used to.
Buyers now have more choices than they did a few years ago. That means homes need to stand out. Starting repairs and updates now helps you avoid scrambling right before the spring rush—or worse, running out of time to fix what really matters.
The smart approach is to focus on updates that actually move the needle. That’s where return-on-investment (ROI) data becomes useful.
Which Projects Tend to Pay Off?
Each year, Zonda studies which home improvements deliver the strongest return when it’s time to sell. Some of the results surprise sellers.
Not every high-ROI project is a major remodel. In fact, some of the best performers are simple changes—like replacing doors—that dramatically improve first impressions.
Small Updates, Big Visual Impact
This proves that you don’t have to spend a fortune to make your home more appealing. You also don’t need to do everything. But in today’s market, doing nothing can work against you.
With more inventory available, many buyers will choose homes that feel move-in ready. They want to picture themselves living there—not planning a long list of repairs.
The best strategy is to focus on what your home truly needs, whether it’s on a national list or not. Maybe it’s a front door that needs fresh paint, shutters that need attention, leaves piled up in the yard, or scuffed walls where kids and pets play. Those details absolutely matter.
Interior designer and home stager Mallory Slesser explained it to the National Association of Realtors this way:
“If you’re looking for affordable updates that pack a punch, dollar for dollar, I would say painting; changing out light fixtures; changing out hardware; maybe new draperies or window treatments. Those are all cost-effective ways to make a big statement. It really changes the space.”
Small changes help buyers focus on the home itself—not the work they think they’ll need to do later. Homes that feel cared for, updated, and ready to move into often sell faster and for more.
This Data Is a Starting Point, Not a Strategy
National data is helpful, but it’s only a guideline. Buyer expectations vary by location, price range, and even neighborhood. A project that adds value in one area might be unnecessary—or excessive—in another.
That’s why your first step should always be talking with a local real estate professional before you start spending money. And if you're considering selling in the Phoenix Metro Area, Kip Wilkins is your to-go guy.
A knowledgeable agent can help you answer:
What do buyers in your area expect?
What can you skip without hurting your sale?
Where will a small investment make the biggest impact?
Is it better to update, or sell as-is?
This guidance helps you avoid over-improving—or under-preparing.
Before you spend a dollar—or lift a paintbrush—reach out to Kip Wilkins for a personalized strategy to sell smarter, not harder.
What’s one upgrade you’ve been thinking about—and wondering if it’s really worth it? Kip can help you decide.

Kip Wilkins, REALTOR® with Equities Real Estate and a key member of the Arizona Dream Living team, specializes in helping homeowners make confident, well-informed selling decisions. He’ll walk through your home with you, help you prioritize what matters most, and show you where a small investment can make the biggest impact.